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6/9/2026

Utilizing Toy Chest, Part II: How Spin Master is Scaling its Global Philanthropic Impact

At Spin Master, purpose and philanthropy are deeply intertwined with the belief that every child should have the opportunity to grow, explore, and learn through play, regardless of their circumstances. To put that commitment into action, the company partners with the Toy Chest to expand the reach of its giving around the world.

6/8/2026

Toy Industry to Meet in Washington for DC Fly-In & Annual Day of Play on Capitol Hill

The toy industry will convene in Washington, DC this week as The Toy Association™ hosts the 2026 DC Fly-In and Annual Day of Play on Capitol Hill. The events will bring together toy business owners and policymakers for meetings and interactive experiences to spotlight top industry priorities, the value of play, and the toy industry's contributions to the U.S. economy.

6/8/2026

Big Ideas Wanted: Speaker Submissions Open for Toy Fair® University 2027

The Toy Association™ has announced that Toy Fair University, the official education program of Toy Fair®, is now accepting speaker proposals for the next edition of the show, taking place February 20 to 23 at the Javits Center in New York City.

6/8/2026

Circana: Soccer-Themed Toy Sales Surge Worldwide

Early sales data suggests that excitement surrounding the 2026 FIFA World Cup is already translating into strong toy sales globally, with soccer-related toy sales from January to April increasing 160% in dollar value across the 12 countries that Circana tracks.

6/5/2026

June 11 Webinar: How to Create a Holiday Marketing Plan That Delivers Results

Toy industry professionals are reminded to sign up for “Holiday 2026 Planning: How Toy Brands Can Plan Earlier and Sell Smarter,” a Toy Association webinar taking place Thursday, June 11 at 2 p.m. (Eastern).

6/4/2026

Reserve Your Booth for CHITAG 2026 by June 17 & Maximize Your Opportunities

Booth space is now open for the 2026 Chicago Toy & Game Fair (CHITAG), taking place November 7 to 8 in Rosemont, Illinois, offering toy and game companies a unique opportunity to connect directly with media and consumers in an engaging, hands-on environment during the holiday shopping season.

6/3/2026

Inside the Evolving Kidult Consumer (June 25 Webinar)

Registration is now open for an upcoming Toy Association webinar examining the kidult consumer, including how this shopper demographic is evolving and what toy companies should consider across product development, licensing strategy, merchandising, and retail positioning to better target this growing demographic.

6/2/2026

Time is Running Out! CPSC eFiling Begins July 8: Resources Available for Toy Companies

As previously reported, the U.S. Consumer Product Safety Commission’s (CPSC) mandatory eFiling framework will take effect on July 8, 2026, introducing new electronic compliance data submission requirements for all imported products subject to CPSC rules, bans, standards, and regulations.

6/2/2026

Utilizing Toy Chest, Part I: How Jazwares Is Driving Impact Through Donations

TTF highlights its partnership with Jazwares, whose long-term support has helped put TTF’s belief into action.

6/1/2026

Nominations Now Open for 2026 Toy & Game Innovation Excellence Awards

Nominations are now open for the 2026 Toy & Game Innovation Excellence (TAGIE®) Awards, presented by the People of Play™, a division of The Toy Association.

6/1/2026

AI Companion Chatbot Legislation Update

Several proposals advancing in California and New York could directly impact toys that incorporate AI-powered conversational features, while a growing number of states have enacted broader AI companion chatbot laws this year.

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