Deadline Extended: Get Your Products in Front of Top Influencers by April 21
April 17, 2023 | The deadline for toy and game companies to have their products seen and voted on by top influencers for a chance to be on the official “Spring & Summer 2023 Influencer Choice List” has been extended to Friday, April 21 at midnight (Eastern).
Presented by The Toy Association in partnership with Clamour, the list will recognize the top toys and games as voted on by a select panel of top-tier influencers in the Clamour network with a minimum monthly following of at least one million views on their main platform and a social reach of more than half a million followers.
Influencers will review each submitted product’s details (including photos and physical product, if available), before voting for their favorites. Voting will take place online from April 26 to May 5. No employees or representatives of Clamour or The Toy Association will have any role in determining the selected products.
The “Spring & Summer 2023 Influencer Choice List” will be announced in a national press release on May 23, 2023. Companies that make the list will get an “Influencer Choice” product seal for use in packaging and promotions.
The cost to nominate a product is $249 for Toy Association members and $299 for non-members. There is a fee of $149 for each additional product submitted by the same company.
For more information about the “Best of Spring and Summer 2023 Influencer Choice List” contact Clamour’s Victoria Fener or Jonathan Katz.